We live in a digital world that is constantly evolving. With the development and evolution of modern technology, companies around the world are trying to use it to grow their business.
The human brain has a large capacity for memory, but it dwells on what is important, useful or interesting. The marketing strategy should strive to preserve and retain the brand’s place in the consumer’s brain.
The power of digital media is immense. 3.3 billion people are active on some form of social media. 82% of people search on their smartphone to make some of the most important decisions in their lives.
It does not matter if the brand is active on Facebook or Instagram. What’s important is the strategy behind this activity.
Every social media is important, but we want to stick to the most powerful without which a business can not experience complete growth.
Over 25 million companies worldwide use Instagram for their business
Users spend more than 30 minutes scrolling on the platform
500 million users use Instagram Stories daily
Google allows you to always be first in the results when advertising
over 3 trillion searches a day
60% of Google searches are smartphone users
Over 54% of the population search for products on Google
HOW MUCH DOES YOUR BRAND USE THE POWER OF DIGITAL MEDIA?